Artists, promoters, and sport teams set the face value prices, how many tickets to sell, and when to put them on sale on Ticketmaster’s marketplace.
Ticket fees (which include a service fee, order processing fee, and the occasional delivery fee) are shared between the parties who have a hand in making live events happen including venues, Ticketmaster, sports teams and promoters.
What is the face value price of a ticket?
Face value refers to the price of the ticket (before fees and taxes are added). Artists, sports teams or promoters set the face value ticket price, which Ticketmaster doesn’t keep any portion of and don’t intervene in its estimation. They can also decide to change that price at any time.
What do the different fees mean?
Here’s a detailed breakdown of each type of fee.
Service Fee: In exchange of the service provided to the final user and the conveniences they have by using our platform. A service fee is charged, once per ticket, representing the price for the ticketing service provided since the selection and purchase of tickets until the final access to the event. Therefore, these service fees do not apply to in-person box office purchases.
This service fee covers the costs of the technology, people and resources needed to provide a safe and secure ticket-buying experience. It also allows Ticketmaster encourage investments to development and updating of software, equipment, infrastructure, and customer services.
Depending on the volume sold by venues, promoters and sports teams, Ticketmaster may share part of this service fee to promote more and better events in benefit of the final user and the market.
Other than the service fee, here are other types of fees that may apply:
Order Processing Fee: This fee is charged once per order to cover the costs associated with the administration and operation of ticket purchase orders. It incorporates all the expenses associated with the availability of payment methods and secure payment platforms.
Delivery Fee: For most events, tickets are mobile and delivered directly to your Ticketmaster account for free — so your phone is your ticket. But delivery methods can vary from event to event, and you may have the option to choose physical delivery (pick up), which includes a fee.